Wednesday, March 24, 2010

Embarcadero Launches Multi-platform, ToolCloud-Enabled DBArtisan XE

Industry’s first heterogeneous database administration toolset with centralized
on-demand deployment and licensing
.

SAN FRANCISCO – March 24, 2010 — Embarcadero Technologies today introduced DBArtisan® XE, the newest addition to the DBArtisan family of heterogeneous database administration tools. With support for multiple database platforms “out of the box,” DBArtisan XE empowers database administrators (DBA) to maximize the performance, availability and security of any and all of their databases, regardless of database type, from a single interface. DBArtisan XE also provides optimum on-demand tool manageability with Embarcadero® ToolCloud™.

 

 

DBArtisan XE helps database administrators manage and optimize the schema, security, performance and availability of all their their databases. With powerful database monitors, intelligent diagnostic information and strong drill-down details, DBArtisan enables users to quickly get to the heart of their database issues and take the necessary steps to resolve them faster. DBArtisan XE also enables DBAs to analyze, debug and optimize SQL to maximize database performance and availability.

Designed to save time and operational costs related to using and managing software tools, DBArtisan XE is the first Embarcadero product to include Embarcadero ToolCloud as a standard feature. ToolCloud provides centralized licensing and provisioning plus on-demand tool deployment to improve tool manageability for IT organizations with multiple users of DBArtisan. Embarcadero® InstantOn™, also included with DBArtisan XE, gives DBAs click-and-run access from anywhere on their network with zero-install requirements on their local machines.

“DBAs worry about whether or not they have a license for a particular platform, and about the time required to learn how to use new administration tools from multiple suppliers – they shouldn’t have to be concerned about these things,” said Michael Swindell, senior vice president of marketing and products, Embarcadero Technologies. “With DBArtisan XE, DBAs have access to a single toolset from which to manage all of their databases and with ToolCloud they have instant access to their tools from anywhere on their network. So now DBAs can focus on doing their jobs rather than worrying about the tools they need to get the job done.”
Key features in DBArtisan XE include:

  • True “out of the box” heterogeneous support for all major database management systems, including Oracle®, SQL Server®, IBM® DB2®, Sybase® and MySQL® from a single interface
  • Schema, security, performance and data management
  • Deep, native database platform and version support for greater control and accuracy than that provided by DBA tools that rely on simple ODBC or JDBC interfaces
  • Centralized license management and on-demand tool access and deployment with Embarcadero ToolCloud
  • Run tools without installing locally; avoid conflicts when running multiple versions with Embarcadero InstantOn
  • The optional Embarcadero Analyst Pack provides additional tools for performance, space and capacity planning for large database environments to help establish proper backup and recovery plans, improve uptime, quality of service, resource allocation and avoid costly mishaps.

In addition, DBArtisan XE helps to effectively establish and maintain database security throughout a database environment. With DBArtisan XE, DBAs can manage users, roles, privileges and password security, and migrate accounts between the same or different database platforms. Because DBArtisan XE manages database security across different types of databases, DBAs can take a consistent, simplified approach to security even in the most complex heterogeneous environments.

For more information, visit http://www.embarcadero.com/products/dbartisan-xe

Media Relations Contact:
Michelle Chase
Chase Communications
303-284-8440
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About Embarcadero Technologies
Embarcadero Technologies, Inc. is a leading provider of award-winning tools for application developers and database professionals so they can design systems right, build them faster and run them better, regardless of their platform or programming language. Ninety of the Fortune 100 and an active community of more than three million users worldwide rely on Embarcadero products to increase productivity, reduce costs, simplify change management and compliance and accelerate innovation. Founded in 1993, Embarcadero is headquartered in San Francisco, with offices located around the world. Embarcadero is online at www.embarcadero.com.

Friday, March 12, 2010

Top 3 concerns when migrating to Windows 7

Ask The Win Development Expert: Questions & Answers

EXPERT RESPONSE FROM: Mike Rozlog

What are the top concerns when migrating to Windows 7?

The top 3 areas of concern include:

1.) Current Infrastructure

This is really around the concept of what is your systems' overall layout. What particular machines may be getting replaced, which ones need upgraded, and which ones need to be removed. Having a good overall understanding of the hardware assets helps any migration to a new operating system.

What operating system (OS) are you upgrading from?

It also may make sense to isolate various operating systems for the migration, focusing on each level of an operating system to isolate issues consistently and help to reduce redundancy.

  • Windows 2000: Some software works, some have issues when migrating to Windows 7.
  • Windows XP: In some cases you can use the XP compatibility mode found in Windows 7 to remove some of these issues. Keep in mind that XP compatibility mode is really just an XP VM running in Windows 7, so there can be significant overhead on the machine.
  • Windows Vista: This should be the simplest to migrate from, however, testing of the applications should be completed before migrating.
  • Windows 7: You may be asking yourself, why would I worry about Windows 7 applications when I'm moving to Windows 7? When an application is created specifically for Windows 7, it adds significant dependencies on the Windows 7 SDK, which may not be backwards compatible. So it can also not be assumed that a Windows 7 application will work on any other Windows OS unless fully tested.

2.) Moving to 64 bit level OS?

This one seems to be getting overlooked. Is the plan to migrate to the 64 bit version of Windows 7 or are you staying on the 32 bit version? Of course everybody wants to move to 64 bit because there are some key advantages from being able to use more memory, being able to address more memory from a developers perspective, and being able to run more on a machine. However, if you move to 64 bit, you have to also ensure that all the drivers are available that you need. There are also some instances where DLLs need to be compiled on the 64 bit OS to work correctly. The 64 bit version of Windows 7 is great, just take some extra time to ensure testing, and especially stress testing, is completed to make the migration smooth.

3.) Hardware requirements

All new operating systems usually require some hardware upgrades or a certain level of hardware to ensure proper execution and running environment. Windows 7 is not different and this goes along with the first comment of laying out the hardware map/system infrastructure to understand what is needed.

 

Mike Rozlog
Mike Rozlog, Developer tools product manager, Embarcadero Technologies

Mike Rozlog has over 20 years of experience in systems design and the development of both enterprise and commercial software. He has also worked on projects to drive and develop industry standards and design and implement development tools strategies. He is skilled in large system design and execution and multiple development languages, as well as analysis of development tool and technology trends. In previous positions, he served as Chief Technical Architect at Borland Software Corp. and Manager of Emerging Technologies at Compuware Corp.

Thursday, March 11, 2010

Embarcadero’s David Intersimone to Present at Evans Data Developer Relations Conference

 

SAN FRANCISCO – March 11, 2010 — Embarcadero Technologies’ David Intersimone, vice president of developer relations and chief evangelist, will present at the Evans Data Developer Relations Conference being held March 15 and 16 in San Jose, Calif.

Intersimone will present, “Developer Relations - The Next Generation,” on March 15 from 3:20 – 4 p.m. PDT. This session will discuss the never-ending challenge to grow a worldwide developer community, including continuing to personally interact with members, building online systems that allow collaboration with developers, and creating new marketing avenues using eDMs, RSS feeds and alternative channels such as Twitter, LinkedIn, Facebook, YouTube, Live Webinars, 24-hour online marathons and others.

 

You might be wondering “WHAT IS the Evan Data Developer Relations Conference”  …?


 March 15 - 16, 2010 - DoubleTree Hotel - San Jose, California

In an event unlike any other, developer relations experts from leading companies in the software, telecom and Web 2.0 markets will come together to discuss best practices and reveal the techniques behind their success!

Evans Data is pleased to announce the 6th Annual Evans Data Developer Relations Conference to be held March 15 - March 16, 2010 at the DoubleTree Hotel in San Jose, Ca.

Get expert advice from visionary keynote speakers, gain insight from leading authorities in two exceptional tracks, network and compare notes with colleagues in other companies, share your developer program experiences, and form partnerships in this one-of-a-kind, two-day event.

Highlights include:

  • Keynotes delivered by top developer relations executives
  • Tracks to meet your specific needs:
    • Business Track
    • Marketing Track
  • Interactive round table discussion
  • Live on-stage developer focus group
  • Networking opportunities galore:
    • Morning & afternoon breaks
    • Birds-of-a-feather luncheons
    • VIP evening cocktail reception

Who will attend:

  • VPs, CTOs, and CEOs
  • Business Development Managers & Directors
  • Managers & Directors of Developer Programs
  • Product Marketing Managers & Directors
  • Marketing Managers
  • Technology & Developer Evangelists
  • Products Managers
  • Research Managers
  • Corporate Communications Managers
  • Heads of Developer Marketing
  • ANYONE who deals with developers!

We have two rich tracks to choose sessions from in addition to nine powerful keynotes:

  1. The Business of Developer Relations which will explore the issues of measuring program ROI, the connection between developer programs and company revenue, budgeting for basic developer programs/costs of developer programs, how to run/get organization's commitment of internal resources, and more.

  2. Marketing to Developers which will examine new techniques for recruiting developers into your program, awareness tactics, community loyalty building programs, legal/privacy and global privacy considerations, conducting a privacy audit, internationalizing a US-based developer relations program, and more.

The conference will be held March 15-March 16, 2010 at the newly remodeled DoubleTree Hotel in San Jose, CA. We will have a variety of sessions within the three tracks, plus keynotes to address the general assembly, and onstage developer focus group, and an open forum on Developer Programs In and Out of the Cloud moderated by a developer relations specialist. In addition, Evans Data will share highlights from is annual Developer Relations Programs Survey Report of over 400 developers, and a special analysis of trends that will shape the technology landscape.

Whether you are starting a new developer relations program or building on a current one, you deserve all of the help you can get - and this is the place to get it!


About the Speaker
David Intersimone (known to many as David I.) is a passionate and innovative software industry veteran-often referred to as a developer icon who extols and educates the world on Embarcadero developer programs and runs the rampant online developer community. He shares his visions as an active member of the industry speaking circuit and is tapped as an expert source by the media. He is a long-standing champion of software developers and works to ensure that their needs are folded into Embarcadero’s strategic product plans. Before Embarcadero, David spent more than 20 years with Borland in various evangelism, engineering and development capacities, including creating the company’s develop relations program. He previously served as director of product services for Softsel Computer Products Inc. (now Merisel). David holds a bachelor’s degree in computer science from California Polytechnic State University at San Luis Obispo, California.

About Embarcadero Technologies
Embarcadero Technologies, Inc. is a leading provider of award-winning tools for application developers and database professionals so they can design systems right, build them faster and run them better, regardless of their platform or programming language. Ninety of the Fortune 100 and an active community of more than three million users worldwide rely on Embarcadero products to increase productivity, reduce costs, simplify change management and compliance and accelerate innovation. Founded in 1993, Embarcadero is headquartered in San Francisco, with offices located around the world. Embarcadero is online at www.embarcadero.com.

Contact Information
Michelle Chase
Media Relations
Chase Communications
303-284-8440

Friday, March 5, 2010

Eclipse Provisioning Podcast With Jeff Anders

Jeff Anders, Sr. Director of Product Marketing at Embarcadero, discusses provisioning and lock down of Eclipse-based tools with Wayne Beaton (Eclipse Foundation).  In this podcast Jeff discusses the challenges many organizations are dealing with when it comes to managing the Eclipse installations on their developers’ desktops, and some possible approaches to help deal with this.  Some areas covered in the podcast include:

•    How are Eclipse provisioning and lockdown related?
•    What is really meant by “lockdown”?
•    Is it possible to totally lockdown an Eclipse environment?
•    What is the goal or purpose of locking down an Eclipse install or configuration?

 Listen here! 

Wednesday, March 3, 2010

Enterprise Data World (EDW) With Jason Tiret (Booth #213)

If you plan to attend Enterprise Data World 2010 in San Francisco on March 14 -18, then I want to invite you to all the great events we have lined up.  San Francisco is the hometown of Embarcadero Technologies -- developers of ER/Studio, All-Access, and so many other products you love. And from new products and giveaways, to an in-session speaker and VIP party, we have tons of great events that you don’t want to miss.

 

Here are a few more ways you can connect with us at Enterprise Data World 2010:

Visit us at Booth #213 and check out the latest with ER/Studio Enterprise and Embarcadero ToolCloud

Come see how cutting-edge features in ER/Studio, including ER/Studio Portal and the all new ToolCloud, can help you get better modeling and metadata management done faster. And while you’re there, enter a daily drawing to win an Amazon Kindle and Len Silverston’s Data Model Resource Book.

Attend the ER/Studio SIG Session on Wednesday, March 17, 4:30pm to 5:30pm

The ER/Studio Special Interest Group (ER SIG) provides you with an opportunity to learn tips and techniques, network with other ER/Studio customers and get the latest news about upcoming features and functionality from Embarcadero.  Embarcadero and the ER SIG leadership are committed to growing our on-line community. If you would like to share your thoughts, please take a moment to fill out this quick survey- http://www.surveymonkey.com/s/3B2VJ82

Join us on Wednesday March 17, 5:30pm to 7:30pm for Embarcadero’s VIP customer appreciation party at First Crush Wine Bar

Wednesday March 17, 5:30pm – 7:30pm 

First Crush Wine Bar

101 Cyril Magnin (just a block from the the San Francisco Hilton, EDW 2010 venue)

Stop by the Embarcadero Booth (#213) to pick up your pass and map

Hear Embarcadero’s own Jason Tiret speak on 'How to Integrate Modeling and Web 2.0 Technologies to Improve Communication" on Thursday, March 18

On March 18 at 9:50 AM, come hear Jason Tiret, Director of Modeling and Design Solutions for Embarcadero Technologies, speak on leveraging Web 2.0 type of technologies to improve communication and collaboration in enterprise modeling.

Special Discount for Embarcadero Customers

Get $100 off your registrations if you register by February 26, 2010.  Just register online http://edw2010.wilshireconferences.com and use discount code: EDW10EMB

Enterprise Data World 2010 – March 14-18, 2010

Hilton San Francisco Union Square

333 O'Farrell Street - San Francisco, California 94102 USA

Monday, March 1, 2010

Embarcadero Webinar: REST in Delphi and RAD Studio 2010

SAN FRANCISCO – March 1, 2010 — Join Embarcadero Technologies and Marco Cantù on March 3 for a one-hour webinar and learn how to get the most from RAD Studio 2010 with Representational State Transfer (REST).

Cantù will delve into the technologies involved in REST from the Delphi perspective, including:
• the concepts behind Representational State Transfer
• REST technologies and Delphi
• creating Delphi REST clients that interface with RSS feeds, maps and Twitter
• data-oriented REST servers

Several live sessions of this webinar are available on March 3. To check times and to register for this webinar, go to: http://www.embarcadero.com/rad-in-action/rest

About the Speaker:
Marco Cantù is the author of the best-selling Mastering Delphi series and in the recent years he has self-published books on the latest versions of Delphi, including his Delphi 2010 handbook. Beside training and consulting on Delphi, Cantù is available for consulting on Web architectures and the integration of Delphi projects. Visit Marco’s blog at http://blog.marcocantu.com, follow him on Twitter at http://twitter.com/marcocantu or contact him at marco.cantu@gmail.com.

About Embarcadero Technologies
Embarcadero Technologies, Inc. is a leading provider of award-winning tools for application developers and database professionals so they can design systems right, build them faster and run them better, regardless of their platform or programming language. Ninety of the Fortune 100 and an active community of more than three million users worldwide rely on Embarcadero products to increase productivity, reduce costs, simplify change management and compliance and accelerate innovation. Founded in 1993, Embarcadero is headquartered in San Francisco, with offices located around the world. Embarcadero is online at www.embarcadero.com.
###
Embarcadero, the Embarcadero Technologies logos and all other Embarcadero Technologies product or service names are trademarks or registered trademarks of Embarcadero Technologies, Inc. All other trademarks are property of their respective owners.

WEBWIRE – Monday, March 01, 2010

Contact Information
Michelle Chase
Media Relations
Chase Communications
303-284-8440
michelle@chasecomm.net